Friday, February 15, 2013

The New iPhone 4Gs: Technology Materialism

Original publication date: 10/11/2011

The Apple iPhone 4Gs was released this week. Design flaws caused the iPhone 4 to experience dropped call issues. Therefore, Apple authorized a bumper to improve call clarity as well as to prevent dropped calls. The iPhone is a great phone with many features. You will notice that technology materialism is a major problem among Americans.

Millions of iPhone users want to upgrade their iPhone to the new iPhone 4Gs. Is there a reason to purchase the new iPhone 4Gs? Do people need to purchase every new gadget in the market? Are you one of those people who own all three PlayStation consoles? Did you purchase every iPhone since 2007?

Technology materialism occurs when a person feels a strong need to purchase every new electronic gadget in the market. Consumers allow tech companies to influence them. The tech market possesses the consumer market, tricking them into making unnecessary purchases.

I own the iPhone 3Gs. I never purchased any other iPhone besides the 3Gs. I don't intend to sell my perfectly-working phone to purchase the newest iPhone model. There is no need to waste my money, especially when I have a good iPhone that is still in good condition.

I own an Apple Powerbook G4 12 inch laptop. The computer is still operable. It is over 4 years old now. While the computer is not as fast anymore, I don't intend to purchase another Apple until my computer breaks down. I know people who have gone through several laptops, gaming consoles, cellular phones, and television sets. Technology materialism is a powerful force that brainwashes people to upgrade devices or to purchase electronics they don't need.

3D technology is nonetheless creating technology materialism. Consumers want to purchase new technology in order to keep up-to-date with society. The problem with society is that millions of people operate on the same wavelength. They want to stand in long lines to be the first person to own a new device, even camping out in front of stores. When technology becomes obsolete, people will easily forget you owned the first iPhone.

People have short-term memories. They won't remember whether you were the first person standing in-line to watch the Twilight movie screening. A random person will not approach you to mention how cool you are to have purchased the first gaming unit. Tech memories fade away. Credit card bills will stay with you for a long time. A $300 iPhone may end up costing you several times the purchase price. 

Try to avoid technology materialism. You will waste a lot of money trying to keep up with every new device. Tech companies develop new devices to feed the demand. It is up to the consumer to realize that they function as a walking piggy bank to fund these billion dollar corporations. Buy quality products to save money. The iPhone 4Gs is a good quality phone. If you have to wait until the next release, then it is worth your time to obtain a phone with all the features you want. Good luck.



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